17 August 2018
Researchers:
Dr Gareth Roderique-Davies and Professor Bev John, at the Addictions Research Group, University of South Wales, aided by Nyle Davies, Sarah Jones and Shona Leeworthy.
Key findings
- Most participants were in favour of health messages on bottles and cans; however, they were not found to pay attention to them in detail. Little time was spent looking at the areas of a product where health information is usually presented.
- Newly-designed on and off alcohol labels could offer a significant improvement for delivering key health and unit information when compared to existing alcohol labels.